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• Phone: 413.548.0786
• Email: nunutadesse comcast.net or amherstventuresCo)-comcast.net
• Mr. Bathie Pouye
• Title: Founder of Equarox (Musical and Cultural events promotions)
• 409 Main street suite 114 Amherst MA 01002
• Phone 413 204 9086
• Email:pape(_@amumusic.com
Property owner and Manager:
• The Hampshire Property Management Group, inc.
• Mr. Richard M. Madowitz
• Thornes Marketplace 150 Main Street, Suite 310 Northampton MA, 01061
• Phone 413.582.9970
• Email: RMM(a-)_HPMGNOHO.com
Architect:
• Mr. John Kuhn
• 28 Amity Street, Suite 213 Amherst MA, 01002
Phone 413.259.16.30
• Email: ikuhn(a�kuhnriddle.com
The Northampton CAACE - By Nunu Tadesse. Project Proposal January 2013 Page 8
comprising 5 musical groups some local and some from Africa, which lasted well over 3
hours.
We believe that the financing of this project will take place in three segments each
corresponding to the stage of maturity of this project. In the beginning stages (probably over
the first year of the project) it's clear that all preliminary build -out and costs associated with
adherence to code will be bome by the seed investors which in this case is Amherst
Ventures. Once the word is out and the concept has gained the traction we anticipate, (year
2-4), then the initial seed investments will most likely be replaced by more serious partners or
booth residents. Year 5 onward we believe the concept would have reached the maturity it
needs to coast without much of a change in concept or vision. By then it would have
established itself as a landmark of the city.
5.0 Summary and next steps
While it is very clear that this document only outlines the preliminary steps we intend to take
and is only the beginning of the process in obtaining all the necessary authorizations we will
need before we can open our doors, I cannot emphasize enough that we will need the full
support of the City of Northampton for this project to be successful.
This document is in fact an instrument to introduce our vision to the City of Northampton. We
believe that the city is a business friendly and cultural friendly city and that it will be a strong
partner in our venture to realize this project.
In short, we want the Mayor and the key officials at City Hall to love our project as much as
we do. We would hope that some of that support will be demonstrated in the form of
assigning a project coordinator who has the ear of the Mayor and key city officials to help us
navigate the sometimes cumbersome administrative hurdles we are likely to encounter. We
hope that the city will be open to alternative ways in solving certain problems we may
encounter along the way.
We have already met with the property owners of 139 King Street and they are as
enthusiastic about our idea as we are. Before signing on to a long term lease we will need a
clear indication of what the key administrative steps are and would welcome the opportunity
to meet with all the officials concerned for this project to take off.
6.0 Contact details of key players:
Principals and Investors:
• Mr. Nunu Tadesse
• Title: CEO, Amherst Ventures 1, LLC
• Address: 34 Pine hollow Amherst MA, 01002
The Northampton CAACE - By Nunu Tadesse. Project Proposal January 2013 Page 7
4.0 Investors and Principals.
Amherst Ventures 1, LLC is a Massachusetts registered company, based in Amherst MA,
which began its activities in the Amherst region in December of 2010. Its main objective is to
seek out and identify unusual and distinctive business ventures in Western Massachusetts
and invest its own finances as well as those of other interested parties in that venture.
To date, Amherst Ventures has successfully invested in a boutique Laundromat in North
Amherst, is in the final stages of opening a caf6 and copy store in the same region and is in
the beginning stages of opening up an Ethnic restaurant in Florence, Northampton.
Nunu Tadesse is the founder and CEO of Amherst Ventures. A graduate of UMass Amherst
and a finance and accounting expert, Nunu has lived and worked in the US, Switzerland and
Africa. Nunu's professional career spans from having worked in the field of audit and
accounting with Price Waterhouse in Switzerland to being the CFO of a European based
Venture capital Firm to having worked alongside subsistence coffee farmers in Africa in
conjunction with a Gates Foundation funded NGO in Ethiopia.
Along with Nunu Mr. Bathie Pouye will also engage in this venture. Mr. Bathie's credentials
are already known to the city of Northampton where he has already contributed to the
successful organization of African musical cultural shows in the region. Mr. Bathie is a very
well known promoter of ethnic musicians in the region and is even more famous in his native
Senegal. Mr. Bathie's most recent successful event was the African concert organized at the
Northampton Music Academy where over 500 people attended to watch a spectacular event
The Northampton CAACE - By Nunu 'l adesse. Project Proposal January 2013 Page 6
Once built out, each booth will have its own individual feel and color to it. Where as we would
provide the basic design concept to the booth, the ultimate booth resident will determine how
the booth will look in accordance with the residents business concept. Each booth will be
either a 1 OX 10 or a 1 OX 20 foot booth. An artist's rendition of what one may look like is
illustrated above.
The back section (concert area) is carpeted, clean, heated and air-conditioned and well light.
There already exists a means of egress leading out to the back garage.
This space may also be used for a permanent display of Afro/Caribbean art and sculpture
when there are no events scheduled there. This could be a great venue display the works of
up and coming stars from the region. We may also take on sculpture or art from
regional/national museums or galleries on a loan basis for display. Some of the renditions
below illustrate this potential use.
Pro ect Proposal January 2013 Page 5
The Northampton CAACI: - iffy Nunu Tadesse. J'
wilt booths. The internal work will consist for a
nterior of the exhibit hall already
has preb allowing
l fisting booths io one side or the other there y
The the preex
mainly on m°vmg with booths on either side.
uncluttered midd1e runway
Project Proposal
January 2o13
-The Northampton CAACE - BY Nnnu�adesse.
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TOTAL: 12,708 SOFT.
(see a larger floor plan on the last page of project proposal)
The exhibit hall is long and wide. It comfortably accommodates 8 booths on either side of the
mid section and the back section will comfortably accommodate up to 200 people.
The Northampton CAACE - By Nunu Tadesse, Project Proposal January 2013 Page 3
Permanent displav booths.
The permanent displays of artifacts would be housed in permanent booths inside an exhibit
hall. The booths would be rented out to any organization (for profit or otherwise) who best felt
that their specific artifact or cause would get a good reception from the public assembled in
our exhibit hall.
Some examples of the type of permanent displays in booths would include Imported African
clothing or jewelry for sale, a local African restaurant may have a permanent display for food
and drinks at its booth while another booth may be the subsidiary of a local cafe which
promotes sustainable and free trade coffee harvested in East Africa, while another may be a
Travel agent specifically selling trips to the Caribbean or Africa.
We estimate there to be no more than 16 booths (8 on each side of the exhibit hall). The
central hallway of the exhibit hall would be left clear to enable a free and uncluttered flow of
foot traffic throughout the day.
Occasional venues
It's important that a single large event on a weekly basis take place in the exhibit hall in order
to attract the necessary number of interested people to the venue and maintain their interest
during the remainder of the week when there are no scheduled large events.
Along with my colleague Mr. Bathie, a very well known music promoter and a person who has
access to a very diverse , ethnically rich and mature musician pool, we believe that at least
one cultural music event should be shown a week which will bring in about 75-100 people
between say 7pm and 12am during the week -end.
In addition to that, we believe that at least one other cultural event a week such as a play, a
poetry reading or a fashion show which will bring in similar number of people is essential to
maintaining the level of interest to keep people coming to the exhibit hall throughout the year.
It's extremely important to emphasize that both the permanent display booths and the
occasional venues are an integral part of the whole concept. They are in a symbiotic
relationship and it's clear that in our business model, one cannot work well without the other.
3.0 The Premises
After nearly two years of scouting the area to find an appropriate location, we believe that the
premises located on 139 King Street, currently managed by Hampshire Property
Management Group would perfectly suit the needs of this project.
This 12.7 thousand square foot premises (formerly a furniture store) offers us the space and
the location to realize our objectives.
'nie Northampton CAACF - By Nunn Tadesse. Project Proposal January 2013 Page 2
1.0 The Opportunity
Northampton has always been considered the cultural diversity capital of Western
Massachusetts. People from all walks of life work and live in harmony in this great city.
In Northampton one can start their day with a fine Moroccan coffee accompanied by a
delicious spicy samusa, stroll through main street, pick up a few bottles of Chilean Cabernet
sauvignon and a wonderful half melted block of French brie, have a extraordinary Indian
chicken curry for lunch, spend the afternoon at The Northampton Brewery discussing
important things such as whether Calvin Coolidge or Amelia Earhart was the greatest citizen
of our city all while contemplating a light evening meal of superbly sliced Ahi Tuna at Osaka
Japanese restaurant.
The approximately 70,000 residents of Northampton and its immediate surroundings
constitutes a formidable pool of diverse, sophisticated, residents who have rightfully
demanded that the city provide them with constant, new and interesting sources of
divertissements.
While the diverse restaurant scenes has gone a great distance to accommodate these
demanding residents, and the Three County Fair has also contributed to a lively and rich
environment (for about a week in the summer) our opinion is that an all -year round, indoor
Cultural Center, with the focus on Afro/ Caribbean culture, Art and Entertainment would
significantly enhance the already rich cultural melting pot which is Northampton in a way
which does not exist in the city today.
As a graduate of UMass (1988) and a European -African myself, I have had the privilege of
having lived and worked in the Northampton/Amherst region of the Pioneer Valley. I am quite
aware of the unique circumstances of this area demonstrated by its rich cultural diversity and
heritage. That is the main reason I have chosen to move my family back to the region of my
alma matter and invest in what I believe is a true opportunity for the city of Northampton to
really establish itself as the uncontestable capital of culture of Western Massachusetts.
A true gathering place to share cultural ideas, expose Afro/Caribbean Art and engage in
entertainment venues such as musical concerts and fashion shows by Afro/Caribbean artists,
would definitely cement this title for the city.
2.0 The Vision
The vision is one where we would be able to secure a premises, in the city of Northampton,
large enough to accommodate both a permanent display of cultural artifacts for perusal and
purchase and as well as an occasional venue for gatherings such as cultural music shows,
fashion shows, poetry readings and similar entertainment forums.
the Northampton CAACE - By Nunu Tadesse. Project Proposal January 2013 Page 1
lJ} The Opportunity ...—_'-'---_---..---_.-._.---'—'—.'--.------'_-'---.----_..l
2.0 The Vision ....................................................................................................................................... \
3.0 The Premises ................................................................................................................................... 2
4.0 Investors and .---.---...----------.—.—..--.---------''---'---5
5.0 Summary and next steps ................................................................................................................. 7
The Northampton Cux[B' Projject Pmrom| January 2013
The Northampton Center for African Art,
Culture and Entertainment (CAACE).
PROJECT PROPOSAL
January 2013
Celebrating Diversity.
The Northampton CAACE - Project Proposal January 2013
By Nunn Tadesse.
10. Do any signs exist on the property? YES NO
IF YES, describe size, type and location:
Are there any proposed changes to or additions of signs intended for the property?
IF YES, describe size, type and location:
11 —1�h i[[MFtMAMctiQn activity disturb (clearing, grading, excavation, or fitting) over 1
plan of development that wn cre? YES
IF YES, then a orm Water Management Permit from
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ALL INFORMATION MUST BE COMPLETED, or PERMIT CAN BE DENIED DUE TO LACK OF INFORMATION
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13. Certification: I hereby certify that the information contained�th; e and
my knowledge,
Date: YN �� �{-1lr Applicant's Signature
NOTE: Issuance of a zoning permit does not relieve an applican burden to c
requirements and obtain all required permits from the Board of Health, G
Historic and Architectural Boards, Department of Public Works and other
authorities.
W:1Dowmmts\FORMS\originW\Bonding-InspeaoiA7oniog-Permit-Applic&6on-powive.doc
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8/4/2004
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Building Height
Building Square Footage
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13. Certification: I hereby certify that the information contained�th; e and
my knowledge,
Date: YN �� �{-1lr Applicant's Signature
NOTE: Issuance of a zoning permit does not relieve an applican burden to c
requirements and obtain all required permits from the Board of Health, G
Historic and Architectural Boards, Department of Public Works and other
authorities.
W:1Dowmmts\FORMS\originW\Bonding-InspeaoiA7oniog-Permit-Applic&6on-powive.doc
the best of
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ion Commission,
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8/4/2004
A 15 2013
File
Please type or print all information and return this form to the Building
Inspector's Office with the $15filing fee (check or money order) payoble to the
Aj City of Northampton O
�' l��� � AN&tV-46j �,"RjzR S t u-
1. Name of Applicant:v �-L i � (-'
Address: .. t M`'Telephone• 413 Sy 0f 1 Y
2. Owner of Property: ��1� �( YY�e�-
Address: ti<<C7ti'�C� �"lklC �5� �Cnho ��(OZ �q
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3. Status of Applicant: Owner Contract Purchaser Lessee Other (explain)
4. Job Location: ICA, i �� ������c�vy� A-
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5. Existing Use of Structure
6. Description of Proposed Use/Work/Project/Occupation: (Use additional sheets If necessary):
7. Attached Plans: Sketch Plan V Site Plan Engineered /Surveyed Plans
8. s a Special Permit/Variance/Finding ever been issued for/on the site?
NO DONT KNOW YES IF YES, date Issued*
IF YES: Was the permit re at the Registry of Deeds?
NO DONT KNOW YES
IF YES: enter Book Page and/or Document # _
9.Does the site contain a brook, body ter or wetlands? NO DO OW YES
IF YES, has ape ' en or need to be obtained from the Conservation Commission?
_Neets to be obtained Obtained , date issued:
W:WowmwmWORMSIoriginail3uilding-InspectoAZoning Permit Application-passive.doc
(Form Continues On Other Side)
8/4/2004
File # MP -2013-0070
APPLICANT/CONTACT PERSON TADESSE NUNU
ADDRESS/PHONE 34 PINE HOLLOW RD (413) 548-0786 Q
PROPERTY LOCATION 139 KING ST
MAP 3 1 B PARCEL 049 001 ZONE HB(100)/
THIS SECTION FOR OFFICIAL USE ONLY:
PERMIT APPLICATION CHECKLIST
ENCLOSED REQUIRED DATE
ZONING FORM FILLED OUT
Fee Paid
Building Permit Filled out
Fee Paid
Typeof Construction: ZPA (- F o a,4A A 0C A
New Construction
Non Structural interior renovations
Addition to Existing
Accessory Structure
Building Plans Included:
Owner/ Statement or License
3 sets of Plans / Plot Plan
THE FOLLOWING ACTION HAS BEEN TAKEN ON THIS APPLICATION BASED ON
INFOIjAIATION PRESENTED:
pproved Additional permits required (see below)
PLANNING BOARD PERMIT REQUIRED UNDER: §
Intermediate Project : Site Plan AND/OR
Major Project: Site Plan AND/OR
ZONING BOARD PERMIT REQUIRED UNDER: §
Finding Special Permit
Special Permit with Site Plan
_Special Permit with Site Plan
Variance*
Received & Recorded at Registry of Deeds Proof Enclosed
Other Permits Required:
Curb Cut from DPW Water Availability Sewer Availability
Septic Approval Board of Health Well Water Potability Board of Health
Permit from Conservation Commission
Permit from Elm Street Commission
Signa e of Building Official
Permit from CB Architecture Committee
Permit DPW Storm Water Management
--//(7/(A
Date
Note: Issuance of a Zoning permit does not relieve a applicant's burden to comply with all zoning
requirements and obtain all required permits from Board of Health, Conservation Commission, Department
of public works and other applicable permit granting authorities.
* Variances are granted only to those applicants who meet the strict standards of MGL 40A. Contact the Office of
Planning & Development for more information.
139 KING ST MP -2013-0070
COMMONWEALTH OF MASSACHUSETTS
CITY OF NORTHAMPTON
GIS #: ;9487
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31B
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ZONING PERMIT
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PERMISSIONIS HEREBY GRANTED TO:
Project #
JS-2013-OQ1161
Est. Cost
Contractor: License: Expires:
Fee Charged:
$15.00
Homeowner as Contractor
Balance Due:
$.00 _
iOwner: TRIDENT REALTY CORP CIO HAMPSHIRE MANAGEMENT GROUP
# of Fixtures:
—
--- --
--
Applicant: TADESSE NUNU
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--- — —
139 KING ST
�UseGroup
ConstClass
ISSUED ON. 18 -Jan -2013
AMENDED ON. EXPIRES ON.
TO PERFORM THE FOLLOWING WORK:
ZPA - PERFORMANCE SPACE
THIS PERMIT MAY BE REVOKED BY THE CITY OF NORTHAMPTON UPON VIOLATION OF
ANY OF ITS RULES AND REGULATIONS.
Signature:
Fixtures:
Floor: Type: # of Fixtures Floor: Type: # of Fixtures
Fee Type: Receipt No: Date Paid: Check No: Amount:
Zoning Permit Application REC-2013-003015 17 -Jan -13 213 $15.00
212 Main Street, Phone:(413) 587-1240, Fax:(413) 587-1272, Email:Ihasbrouck@northamptonma.gov
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